Seven Steps For Building A Digital Strategy For Distribution.

Every wholesale distributor faces increasing pressure to adopt a digital strategy for confronting massive disrution in the industry. Unfortunately, according to a recent survey by MDM, the approach most distributors take in developing an overall digital strategy is very reactive, with onlt 31% approaching their digital needs with a "comprehensive strategy that includes all tyes of software and solutions."It's time to think strategically about the technology that will determine the future of your enterprise.

Here are 7 steps every distributor should take right now to develop a sharp, focused digital strategy:

  • Understand your goals;
  • Identify and engage stakeholders;
  • Review your processes;
  • Take a 360-degree view of your goals;
  • Evaluate your digital footprint;
  • Prioritize and develop your plan.

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